LG Electronics continues partnership with Habitat for Humanity Vietnam in support of Muong ethnic people

  • LE Electronics donated $60,000 in aid to Habitat for Humanity Vietnam through Habitat for Humanity Korea to continue the project “Life’s Good: Hope Villages”.
  • Nearly 22,000 community members in Hoa Binh province, Vietnam, will be served over a 10-month project. 

Ho Chi Minh, Vietnam – December 17, 2021 – The “Hope Villages” funded by LG Electronics (LG) through Habitat Korea is back the second year to continue improving the living conditions of the Muong-ethnic community in Lac Son district, Hoa Binh province. Last year, the “Hope Villages” served over 11,000 individuals through housing, water and sanitation improvement, and capacity building on gender equality and finance management.

Muong ethnic community is among the poorest community in the country, experiencing a radical gap in development. Equality in homeownership is a powerful tool for building wealth for vulnerable Muong families and setting up future generations for success. With deep understanding, relevance, and respect of the Muong community’s local cultures and living settings, “Life’s Good: Hope Villages” seeks to empower ethnic families with the means they need to build a better future.

The project this year aims to support 22 ethnic minority families to enhance their quality of life and health condition through housing improvement. A communal house will also be renovated to benefit the whole community of Quyet Thang commune with nearly 16,500 people. The improved communal house will serve multiple purposes such as community events, development training, and emergency shelter for evacuation when disasters occur, with appropriated sanitation facilities and 2,500 school children and teachers through school libraries and awareness-raising events.

“We are grateful for LG Electronics’ continued commitment and support to Habitat Vietnam to ensure no one is left behind,” said Bells Regino-Borja, National Director of Habitat for Humanity Vietnam. “By integrating gender equality and climate change mitigation in the project, we empower the vulnerable people, especially ethnic minority women, to take the lead in building stability and development for themselves, their families and the community. Better educational resources through two smart libraries in the commune also encourage ethnic minority children to enjoy learning more.”

“As a global company that operates in more than 100 countries worldwide, LG is committed to promoting mutual growth with local communities. In Vietnam, LG has been devoted to social contribution activities that create sustainable development for the past 25 years, and Hope Village serves as an excellent example,” said Sung Woo Nam, Managing Director of LG Electronics Vietnam. “Through our advanced products and technology, LG’s key mission is bringing more value to our customers, and at the same time, continue joining forces with Habitat for Humanity to support initiatives aiming at creating the values needed by the society. Because we believe ‘Life’s Good’ and that everyone deserves to enjoy a good life.”


About Habitat for Humanity Vietnam

Driven by the vision that everyone needs a decent place to live, Habitat for Humanity began in 1976 as a grassroots effort and has since grown to become a leading global nonprofit working in more than 70 countries. Operating as a branch of Habitat for Humanity in Vietnam for 20 years, we have worked with over 61,000 families to build or improve a place they can call home. Habitat Vietnam has been delivering a holistic approach to housing by supporting and empowering communities to take ownership in improving their living conditions and enabling them to build strength, stability, and self-reliance. To learn more please visit  https://habitatvietnam.org  or follow https://www.facebook.com/HFHVietnam/.

About LG Electronics 

LG Electronics is a global innovator in technology and consumer electronics with a presence in almost every country and an international workforce of more than 75,000. LG’s four companies – Home Appliance & Air Solution, Home Entertainment, Vehicle component Solutions and Business Solutions – combined for global sales of over USD 56 billion in 2020. LG is a leading manufacturer of consumer and commercial products ranging from TVs, home appliances, air solutions, monitors, service robots, automotive components and its premium LG SIGNATURE and intelligent LG ThinQ brands are familiar names worldwide. To learn more, please visit https://www.lg.com/.


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